Tempo Pharmacy

Tempo Pharmacy is my Bachelor of Design graduation project.
Emotions, elusive and hard to pinpoint, pose a challenge in their definition and measurement. Life's ever-changing nature frequently impacts our emotional state. Within us exists a compelling urge to decipher our emotions, share them, and express them. In response to these emotions, our body generates a rhythm – a personal, physical, and tangible manifestation of what we feel.
Tempo Pharmacy offers a unique proposition: the sale of heartbeats as a tangible representation of emotions, mediated through the sense of smell. The design and branding of the store aim to highlight the juxtaposition between the intangible, spiritual nature of emotions and their physical, scientific counterparts, brought to life through sensory experiences.